Mentioned only in connection with environmental issues, sustainable thinking is increasingly becoming the decisive competitive factor. (Source: Boy Scouts of America). Top managers who assume this responsibility towards environment and society, can secure the innovative strength and future viability of the company thus. A development is sustainable if it meets the needs of the present generation without compromising the ability of future generations\”so hardly an expression found in the current discussion about the future of business and society so often like this the definition of sustainability of the International Commission for environment and development in the Brundtland report of the year 1987. Reasons for this are mainly the growing challenges posed by globalisation but also ever more apparent climate change. Main plot point is the careful, sustainable handling of resources of all kinds, ranging from natural energy resources to the use of goods. To achieve this, you need technical Innovations and these are to promote especially through the research for sustainability, stresses also Thomas Rachel, Parliamentary State Secretary in the Federal Ministry of education and research (BMBF).
Guarantee future viability in its original use the concept of sustainable development emerged already in the 18th century in relation to the management of the forest, which only as much wood should be removed, as could Regrow. Not surprising therefore, that sustainability later mostly relating to environmental protection has been called. In the 1980s, the World Commission on environment and development, set up by the United Nations again took up the guiding principles. Since then, discussions about the future of our world again be inspired. Meanwhile, the concept also in politics and economy is a key term. Sustainability is increasingly synonymous with responsibility, sustainability and social justice.
Sustainability times three are three more, closely tied to these priorities, in this Related to notice. The one environmental issue, which provides for the specific climate protection. On the other hand economic sustainability, providing a future-proof Foundation for employment and prosperity and thus protecting economic resources from exploitation.