Any normal company, the first thing to sell their products is making a market investigation. This will enable them to meet potential customers, know who they are, their tastes, their hobbies, etc.. In short, to know so intimately, setting up a marketing strategy to enable them to reach them with your product or service in an optimal way. What strategy works if they do not know who offer their products? NO. So I wonder why a lot of Networkers do not care to investigate what your target market? Why believe this is a step to skip in the Network Marketing? Every day I receive proposals for making money online that does not really interest me.
I’m just in their contacts in a social network and simply send me your business proposals, but are not related to me, and therefore do not know if I am part of your target market. What’s more, not even knowing if they are looking for a business opportunity. A good example of how to waste time, and time is a valuable asset for anyone. If your sponsor tells you that you have to do is send your “wonderful” business proposal to all your friends, contacts with social networks, family, etc, etc, never mind. It is very important that you note the following: If you are a new entrepreneur or you have joined a new Internet business, the next step you have to give is to research and define what your target market. If you do not define what your target market, you are doomed to failure, I carved a bad reputation and you will be branded as a spammer. Why? Because not everyone is your prospect and not everyone is looking for a business.
What is a Target Market? For it is a group of people or businesses, which entrepreneurs will direct their marketing efforts, and the more accurate it is this definition, the better the results. Not all people are equal, and depending on that, your strategy will vary according to these definitions when they discover, you will be able to know if you relate to these people who are concerned that read, they think, to speak, what problems you have, etc, etc, and this is where you appear, to help them solve their problems with your product or service. This is not what you perceive, this is what people want, and you should be clear that when you approach your target market, then you’ve defined. Consider an example: If you sell weight loss products, do you think everyone would be interested in your product?. Definitely not, and including people who have problems with obesity, not all will be your target market. It is therefore important that product or service. This is very important. To be a professional in network marketing must clearly define your target market, thus building a good reputation on the Internet, building a personal brand that will endure in the minds of your prospects over the other, in addition to building trust in your prospects. No one will do business with you if you do not generate confidence in people. That’s the difference between success and failure. Define what your target market to have a successful business. For your success.